CERCA

LOOK LIKE NOTHING

WATCH THE FULL STORY

See Cerca™ Through An Ungulate's Eyes

See How Cerca™ Takes Advantage of the Deficiencies in Ungulate's Vision to Break Up the Outline of The Hunter Through

+ High Contrasting Tones
+ Large Scale Crackleture
+ Stark Colors

ⓘ Our "ungulate vision" is based on red colorblindness & the reduced clarity of ungulate's vision compared to that of humans.

With stark colors found in arid and rocky environments, Cerca™ is at home in the sagebrush steppe, the alpine tundra and everything in between. When a half second of confusion makes the difference between a good story and a punched tag, reach for our new Cerca™ Camo.

Now Available in Cerca™

UP TO 30% OFF
Men's Wick Short Sleeve Crew Men's Wick Short Sleeve Crew
Men's Wick Short Sleeve Crew
$75.00
693 reviews
UP TO 30% OFF
Men's Kiln Hoody Men's Kiln Hoody
Men's Kiln Hoody
$135.00
1128 reviews
Trucker Hat Trucker Hat
Trucker Hat
$25.00
435 reviews
UP TO 30% OFF
Men's Wick LS Crew Men's Wick LS Crew
Men's Wick LS Crew
$90.00
598 reviews
Men's Furnace Quarter Zip Men's Furnace Quarter Zip
Men's Furnace Quarter Zip
$160.00
806 reviews
Midweight Merino Wool Neck Gaiter Midweight Merino Wool Neck Gaiter
Midweight Merino Wool Neck Gaiter
$35.00
379 reviews
UP TO 30% OFF
Men's Wick Hoody Men's Wick Hoody
Men's Wick Hoody
$120.00
683 reviews
Men's Kiln Crew Men's Kiln Crew
Men's Kiln Crew
$105.00
450 reviews
SEE MORE

The Cerca™ System

Technical Camouflage Built from Wearable Solids

SHOP ALL

See Cerca™ in Action

Sign Up for Updates On New Western Gear: