Welcome to First Lite
What We Make
First Lite strives to make the industry's best apparel for the hunter who demands nothing less. We design SIMPLE and FUNCTIONAL products built to work for the tree stand on the back forty or a nine-day expedition in the Brooks Range. We understand that the passion and success of our customers and employees depends on the conservation of the world's wildlife and the protection of our collective access to the wild places they inhabit.
WE ARE ABOUT MORE THAN SIMPLY PRODUCING INDUSTRY-LEADING GEAR. SUPPORTING THE PEOPLE AND GROUPS WHO PROTECT OUR SPORTING HERITAGE IS EQUALLY IMPORTANT TO WHO WE ARE AS AN ORGANIZATION AND AS HUNTERS.
Our Technology
We build systems that are highly adaptable to changing conditions. Each piece of gear we create from baselayers to outerwear integrates and performs better when combined. Whether it's the inherent properties of our MERINO WOOL or supercharged fabrics, they work together to let you go farther and stay longer.
HUNTING IS THE CONVERGENCE OF SKILL AND OPPORTUNITY. HAVING THE RIGHT GEAR INCREASES YOUR CHANCES OF SUCCESS. THE MORE COMFORTABLE YOU'RE IN THE FIELD, THE LONGER YOU CAN HUNT.
IT ALL STARTED WITH...
Merino Wool
Merino wool has four main, inherent properties that make it a premium fiber for hunting clothes. First of all, it's antimicrobial, making it odor-fighting. This decreases your scent and keeps your clothes from stinking even after days of consecutive use. Second, it's thermoregulating, which means it'll adapt to your fluctuating body temperature/humidity and work to keep you dry and comfortable. Third, it's silent and is prime for keeping your motion quiet during close encounters. Finally, it has a low UV signature that eliminates shine and helps you blend into the landscape. To explore further, click the link below.
Our Camouflage
Our proprietary camo patterns are pursuit-driven and provide the color pallet, shape disruption, and characteristics needed to conceal hunters within their environment. Our Fusion and Cerca camos are dialed for western hunters moving through vast landscapes. Specter, our whitetail-specific pattern, conceals hunters from the function and perception of a deer’s eyes while elevated in the canopy. Typha and Darkwater camos were developed to provide deadly efficacy for the most dedicated duck and goose hunters – the fanatics, the guides, and the 100+ day workhorses.
Camo for Every Pursuit
Shop By Pursuit
Our products are pursuit-driven; they're built for adaptability but tailored to perform under a unique set of demands in the field. Our base layers, outerwear, and camo patterns work together as a system to achieve the objectives of your hunting pursuit.
'WESTERN' HUNTERS, WHO PURSUE MULE DEER, ELK, ANTELOPE, AND OTHER LARGE GAME, NEED GEAR THAT RESPONDS AND ADAPTS UNDER VARYING CONDITIONS WHILE BEING ACTIVE OR SEDENTARY. THE OBJECTIVES OF THESE HUNTERS ARE TO STAY COOL WHEN ACTIVE, WARM WHEN STATIONARY, CONCEALED WHEN MOVING, AND COMFORTABLE IN THE FIELD OVER MULTIPLE DAYS.
Go-To Western Layers
Lightweight merino wool short sleeve crew for moisture wicking performance all season.
NEW COLOR
Midweight merino wool hoody with thumb loops for all-season moisture wicking and warmth.
Lightweight merino wool gaiter for concealment and coverage.
Stretch nylon hybrid pant with reinforced paneling, knee pads, thigh vents, and suspenders.
Lightweight merino wool brief with a 10" inseam for moisture wicking performance all season.
Breathable soft shell jacket with 2-way stretch, DWR exterior, and turret hood.
Merino wool hybrid pant with ripstop nylon reinforcement for temperature regulation, odor resistance, and durability.
Ultralight, highly packable down jacket with a drop tail hem and turret hood design.
Moisture-wicking active fleece with lightweight stretch face fabric for adaptive warmth and breathability.
Fleece-lined soft shell with straight leg 308 fit, modern cargo pocket design, and mesh thigh zip vents.
NEW
Heavyweight, durable merino wool glove with textured palm for all-season warmth.
4-way stretch, layering-compatible vest with harness passthrough and pocket access.
WHITETAIL HUNTERS GENERALLY NEED CONCEALMENT HIGHER IN THE AIR, HUNT MORE IN THE HARDWOODS, AND ARE STATIONARY FOR LONGER PERIODS. THE PERFORMANCE OBJECTIVES OF THESE HUNTERS ARE TO STAY CONCEALED, SILENT, SCENTLESS, AND WARM.
Go-To Whitetail Layers
Lightweight merino wool crew with thumb loops for moisture wicking performance all season.
Midweight merino wool neck gaiter for warmth and concealment.
Merino wool hybrid pant with ripstop nylon reinforcement for temperature regulation, odor resistance, and durability.
Highly breathable KineticGrid™ with athletic fit, cargo pockets, and integrated belt for hot weather hunting.
Breathable soft shell vest with 2-way stretch and DWR.
Highly breathable KineticGrid™, with deep pockets for gear storage, sun protection, and deep zip for maximum ventilation.
Moisture-wicking active fleece with lightweight stretch face fabric for adaptive warmth and breathability.
4-way stretch, layering-compatible vest with harness passthrough and pocket access.
NEW CAMO
4-way stretch pant with treestand-compatible pockets.
BELOW 20°F
Heavyweight insulated and windproof whitetail bib with full-length side zips and Primaloft® Gold insulation for frigid weather.
Heavyweight PrimaLoft® Gold insulated hand muff with sherpa fleece lining for whitetail hunting in frigid weather.
BELOW 20°F
Heavyweight insulated and windproof whitetail jacket with harness passthrough and Primaloft® Gold insulation for frigid weather.
Waterfowlers make up a small percent of hunters who get truly stoked when they see sleet, snow, and driving winds in the forecast. The cold weather that kick-starts migrations requires gear with robust insulation, durable waterproofing, and an extensive feature set to optimize for every moment of the hunt.
Go-To Waterfowl Layers
Burly, 4.5-layer waders with kneepads, mapped Aerogel, LaCrosse Alpha boots, and one-piece construction.
NEW
Heavyweight, durable merino wool fingerless glove with textured palm for warmth and dexterity.
Windproof soft shell pullover with a breathable fleece torso for under wader performance.
NEW COLOR
Heavyweight, durable merino wool button-down shirt built for hard use in the field.
Heavyweight insulated shell parka with casting stripes, turret hood, and wading belt for frigid weather.
NEW
Heavyweight, durable merino wool glove with textured palm for all-season warmth.
Insulated waterproof hand muff for late-season waterfowl hunting in frigid weather.
Windproof puffy jacket with synthetic Primaloft® Gold insulation and stretch nylon face fabric.
NEW COLOR
Midweight merino wool hoody with thumb loops for all-season moisture wicking and warmth.
NEW
Compact, waterproof pack for flooded timber hunting, with an integrated tree strap and internal organization.
Waterproof waterfowl jacket with PrimaLoft® Gold insulation, shorter wader-specific cut, watertight cuff, and wading belt.
NEW
PrimaLoft® Gold insulated pant with stirrups and integrated belt for ultimate warmth under waders or bibs.
